Chui Chui Tan is a global growth and culturalization expert and the founder of Beyō Global, a consultancy that helps businesses scale internationally. With 16 years of experience, Chui Chui has worked with Spotify, Netflix, Bumble, and countless other companies to successfully navigate market expansion across over 50 countries.

Specializing in tailoring strategies for diverse audiences, Chui Chui excels in helping companies adapt their products to new markets while preserving their core identity. Her deep expertise in cultural research and global strategy makes her a trusted advisor to C-level executives looking to make a global impact.

Check out Chui Chui's talk about designing for a global audience below.