Workshop + Talk

Krasi Bozhinkova

Strategy Director, Owtcome

Introduction

Krasi Bozhinkova works at the intersection of product, design, and strategy. As a fractional CPO, she helps companies navigate messy, high-stakes environments, especially as AI reshapes trust and value, turning ambiguity into direction and product success. She writes The Signal Brief on Substack, translating cultural and technological shifts into concrete product, brand, and go-to-market strategies. She also hosts Product Decisions in the AI Pressure Cooker, a LinkedIn Live series that uncovers the pressure, trade-offs, and judgment required to build in the age of AI.

Morning

Morning

Workshop

Workshop

Macao

How to Decide What to Build in the AI Era

Explore the future of sustainable product growth with Krasi Bozhinkova. Learn how AI shifts the focus from building fast to deciding smart, and use the Flip/Pivot/Hack framework to test assumptions, reduce risk, and design growth loops that last.

Macao


How to Decide What to Build in the AI Era

Explore the future of sustainable product growth with Krasi Bozhinkova. Learn how AI shifts the focus from building fast to deciding smart, and use the Flip/Pivot/Hack framework to test assumptions, reduce risk, and design growth loops that last.

Macao


How to Decide What to Build in the AI Era

Explore the future of sustainable product growth with Krasi Bozhinkova. Learn how AI shifts the focus from building fast to deciding smart, and use the Flip/Pivot/Hack framework to test assumptions, reduce risk, and design growth loops that last.

Talk - Main stage

Talk - Main stage

09:45 AM

The End of Velocity: Product Strategy When Speed is a Commodity

We’ve entered the era of Infinite Capacity. In 2026, when anyone can ship in a weekend and the marginal cost is collapsing to zero, velocity is no longer a competitive advantage; it’s the baseline. The new scarcity is judgment: choosing what’s worth building before you commit attention, reputation, and runway.

09:45 AM


The End of Velocity: Product Strategy When Speed is a Commodity

We’ve entered the era of Infinite Capacity. In 2026, when anyone can ship in a weekend and the marginal cost is collapsing to zero, velocity is no longer a competitive advantage; it’s the baseline. The new scarcity is judgment: choosing what’s worth building before you commit attention, reputation, and runway.

09:45 AM


The End of Velocity: Product Strategy When Speed is a Commodity

We’ve entered the era of Infinite Capacity. In 2026, when anyone can ship in a weekend and the marginal cost is collapsing to zero, velocity is no longer a competitive advantage; it’s the baseline. The new scarcity is judgment: choosing what’s worth building before you commit attention, reputation, and runway.

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Copyright © 2024 All Rights Reserved | Productized ® 2014 is a registered trademark at INPI 540640

Connect. Learn. Make Visible

Be inspired by thought-provoking keynotes, workshops, and networking opportunities. Unlock new insights at the forefront of innovation in product management.

Subscribe Productized newsletter

Copyright © 2024 All Rights Reserved | Productized ® 2014 is a registered trademark at INPI 540640

Connect. Learn. Make Visible

Be inspired by thought-provoking keynotes, workshops, and networking opportunities. Unlock new insights at the forefront of innovation in product management.

Subscribe Productized newsletter

Copyright © 2024 All Rights Reserved | Productized ® 2014 is a registered trademark at INPI 540640