


Event Agenda
Be inspired by thought-provoking keynotes, workshops, and networking opportunities.
Oct 15th
Oct 16th
Oct 17th
Leaders Day
Workshops Day
Talks Day
09:30 AM
Creating change together
Radhika will uncover how emerging product diseases threaten innovation and profits. Discover how evolving roles in the age of AI demand new approaches, and learn practical tools to outsmart hidden traps and create products that drive lasting change.

Radhika Dutt
Author of Radical Product Thinking
09:55 AM
Pockets of brilliance
Pippa will show you how to identify and nurture hidden pockets of brilliance within your team. Discover how small sparks of creativity can lead to breakthrough innovations and high-impact products that change the game.

Pippa Topp
Consultant & Product Coach
10:15 AM
Building products people love, not just use
Nesrine will guide you in creating products that truly resonate with users. Discover how to design for emotional connection, not just functionality, and turn your product into something that people can’t live without.

Nesrine Changuel
Product Advisor, ESSEC Global MBA
11:30 AM
The art of maximising performance and impact
Chris will unlock the secrets to supercharging team performance. Learn how to inspire your team, leverage data, and create a high-performance culture that delivers results, no matter the challenge.

Chris Compston
Product Enablement & Ops Specialist
11:55 AM
How to set direction while embracing uncertainty
In a world full of ambiguity, Bruce will show you how to confidently set a clear product direction. Discover how to align teams, make tough decisions, and navigate uncertainty without losing momentum.

Bruce McCarthy
Founder, Product Culture
12:15 PM
Think global, act local: building products that thrive across cultures
Chui Chui will take you on a journey to build products that scale globally while staying deeply relevant to local needs. Explore how to navigate cultural nuances and create products that resonate with diverse markets.

Chui Chui Tan
Founder, Beyō Global
02:15 PM
Untrapping product teams: simplify the complexity of digital products
David will share his approach to cutting through the noise of complex digital products. Learn how to simplify processes, streamline development, and create intuitive, user-centric products that shine in today’s fast-paced market.

David Pereira
Author of Untrapping Product Teams
02:35 PM
Empowered to succeed: decision making in product
Phil will reveal the power of smart decision-making in product management. Learn how to empower your team, balance risk and reward, and make impactful choices that drive success and innovation.

Phil Hornby
Founder, For Product People
04:20 PM
The future of networked intelligence and connectivity
Manuel will explore the exciting world of networked intelligence. Get a sneak peek into the technologies—AI, IoT, and more—that are transforming connectivity and driving the next wave of innovation in product development.

Manuel Lima
Global Head of Design, Interos Inc
04:45 PM
Day wrap-up
To close the day, André Marquet, founder of Productized, will share final reflections and key takeaways from the sessions. It's a moment to reconnect with the purpose of the day, highlight standout insights, and set the tone for what comes next.

André Marquet
Founder of Productized
05:00 PM
After-Party by Mirari
Celebrate the end of the Productized Conference with drinks, music, and great company. A chance to unwind, connect, and toast to an inspiring conference together.

Mirari
DJ set
04:00 PM
Business cases are stories about money
Rich will break down the art of building compelling business cases that focus on value and impact. Learn how to tell a compelling story about money, turning your product’s financial potential into a narrative that wins over stakeholders.

Rich Mironov
Founder, Product Camp
02:55 PM
Product management isn't like the books (and that's OK)
Jason will shake up traditional product management norms and reveal how to succeed in the real world. Learn to adapt, embrace chaos, and build products that actually solve problems—without following the textbook rules.

Jason Knight
Founder, One Knight Consulting
LEADERS DAY
TALKS
WORKSHOPS
Friday, October 17th
09:30 AM
Creating change together
Radhika will explore how to spark transformative change by aligning your team around a shared vision. Learn how collaboration and clear communication can help create products that disrupt industries and drive lasting impact.

Radhika Dutt
Author of Radical Product Thinking
09:55 AM
Pockets of brilliance
Pippa will show you how to identify and nurture hidden pockets of brilliance within your team. Discover how small sparks of creativity can lead to breakthrough innovations and high-impact products that change the game.

Pippa Topp
Consultant & Product Coach
10:15 AM
Building products people love, not just use
Nesrine will guide you in creating products that truly resonate with users. Discover how to design for emotional connection, not just functionality, and turn your product into something that people can’t live without.

Nesrine Changuel
Product Advisor, ESSEC Global MBA
11:30 AM
The art of maximising performance and impact
Chris will unlock the secrets to supercharging team performance. Learn how to inspire your team, leverage data, and create a high-performance culture that delivers results, no matter the challenge.

Chris Compston
Product Enablement & Ops Specialist
11:55 AM
How to set direction while embracing uncertainty
In a world full of ambiguity, Bruce will show you how to confidently set a clear product direction. Discover how to align teams, make tough decisions, and navigate uncertainty without losing momentum.

Bruce McCarthy
Founder, Product Culture
12:15 PM
Think global, act local: building products that thrive across cultures
Chui Chui will take you on a journey to build products that scale globally while staying deeply relevant to local needs. Explore how to navigate cultural nuances and create products that resonate with diverse markets.

Chui Chui Tan
Founder, Beyō Global
02:15 PM
Untrapping product teams: simplify the complexity of digital products
David will share his approach to cutting through the noise of complex digital products. Learn how to simplify processes, streamline development, and create intuitive, user-centric products that shine in today’s fast-paced market.

David Pereira
Author of Untrapping Product Teams
02:35 PM
Empowered to succeed: decision making in product
Phil will reveal the power of smart decision-making in product management. Learn how to empower your team, balance risk and reward, and make impactful choices that drive success and innovation.

Phil Hornby
Founder, For Product People
04:20 PM
The future of networked intelligence and connectivity
Manuel will explore the exciting world of networked intelligence. Get a sneak peek into the technologies—AI, IoT, and more—that are transforming connectivity and driving the next wave of innovation in product development.

Manuel Lima
Global Head of Design, Interos Inc
04:00 PM
Business cases are stories about money
Rich will break down the art of building compelling business cases that focus on value and impact. Learn how to tell a compelling story about money, turning your product’s financial potential into a narrative that wins over stakeholders.

Rich Mironov
Founder, Product Camp
02:55 PM
Product management isn't like the books (and that's OK)
Jason will shake up traditional product management norms and reveal how to succeed in the real world. Learn to adapt, embrace chaos, and build products that actually solve problems—without following the textbook rules.

Jason Knight
Founder, One Knight Consulting
04:45 PM
Day wrap-up
To close the day, André Marquet, founder of Productized, will share final reflections and key takeaways from the sessions. It's a moment to reconnect with the purpose of the day, highlight standout insights, and set the tone for what comes next.

André Marquet
Founder of Productized
05:00 PM
After-Party by Mirari
Celebrate the end of the Productized Conference with drinks, music, and great company. A chance to unwind, connect, and toast to an inspiring conference together.

Mirari
DJ set
Auditorium II
Escaping the Performance Trap
Revive your team's innovation with Radhika Dutt’s hands-on workshop. Learn why rigid OKRs often stifle experimentation—and how to break free. Discover actionable strategies rooted in Outcome Hypothesis Learning (OHL) to spark creative risk-taking, boost agility, and accelerate innovation. Ideal for leaders and contributors alike, this session will help you build products that stay competitive and bold.

Radhika Dutt
Author of Radical Product Thinking
Room 1
Aligned: the Game
How do you get a group of strong opinions to align and make a decision together? In this immersive workshop, you’ll take on the role of an executive with a mix of public and secret goals. As a team, you’ll work through a tough decision while learning and practicing advanced techniques for stakeholder alignment. Can you reach consensus? That’s the game. It’s fast, hands-on, and seriously fun.

Bruce McCarty
Founder, Product Culture
Auditorium III
Adding Delight to your Roadmap
Unlock what makes products truly unforgettable in this interactive workshop with Nesrine Changuel. Explore how emotional resonance drives user connection and transforms good products into beloved ones. Learn practical strategies to integrate emotional motivators into your product process—boosting engagement, loyalty, and long-term growth. Walk away ready to create products users don’t just use, but love.

Nesrine Changuel
Product Advisor, ESSEC Global MBA
Room 5
Think global, act local: building products that thrive across cultures
Great products resonate across cultures—not just borders. This hands-on workshop will help you design for diverse audiences by uncovering hidden biases, adapting strategies for global markets, and balancing localization with scalability. Through real-world cases and interactive exercises, you’ll learn how to build intuitive, inclusive experiences that connect and thrive internationally.

Chui Chui Tan
Founder, Beyō Global
Room 3
How to Craft Product Strategies that Survive AI
Change is accelerating—and poor product strategy won’t keep up. In this practical workshop, David Pereira will guide you through what makes or breaks product strategy in an AI-driven world. You’ll get hands-on practice, real-world examples, and a clear structure to craft and evolve effective strategies. Learn to simplify decision-making, spot common traps, and gain business support. Ideal for product leaders, founders, and consultants ready to drive value faster and stand out in a crowded market.

David Pereira
Author of Untrapping Product Teams
Room 2
Product Leadership, Customer Value, and Talking Money with Stakeholders
Product leadership goes beyond roadmaps—it’s about influence, alignment, and tough decisions. This workshop dives into the real challenges leaders face, from managing stakeholders and executive buy-in to leading high-performing teams. Learn to speak the language of business, navigate complex dynamics, and practice real-world scenarios.

Rich Mironov
Founder, Product Camp
Auditorium II
Delivering Results: A Product Operations Masterclass for Leaders
Product Operations can be a game-changer—if used right. In this masterclass, you’ll learn how to unlock its full potential across three key areas: smarter PM decision-making, seamless cross-functional alignment, and stronger company-wide collaboration. Through practical frameworks and interactive exercises, you'll build a tailored Product Ops blueprint for your organization. Perfect for leaders seeking actionable, results-driven strategies to elevate product impact.

Antonia Landi
Product Operations Coach & Consultant
Auditorium III
Delivering Results: A Product Operations Masterclass for Leaders
In a fast-changing world, product leaders must navigate uncertainty with confidence. This hands-on workshop helps you go beyond familiar processes to anticipate user needs, uncover deeper motivations, and craft frictionless value propositions. Reimagine key stages of the product journey—from discovery to adoption—and gain tools to build adaptive products that thrive through change. Ideal for leaders ready to think boldly and drive lasting impact.

Krasi Bozhinkova
Strategic Design at Owtcome
Room 1
From Roadmap to Runway: How You as a PM Can Drive the Next Raise
Fundraising isn’t just the CEO’s job — product managers play a crucial role in shaping the growth story investors want to hear. In this 3-hour workshop, you’ll learn how to align product strategy with investor expectations, influence key metrics, and become a trusted partner in the fundraising process. Leave with practical tools to elevate your impact and drive your company’s next round forward.

Alexandre Howard
Founder, One Knight Consulting
Room 2
Empowerment: Making evidence-informed decisions that stick
Tired of product decisions driven by gut instinct or office politics? In this hands-on workshop, you’ll tackle a messy, realistic scenario, interview users, analyze data, and challenge assumptions. Using the Evidence-Informed Decision Canvas, you’ll make and pitch a decision—then get real-time feedback. Leave with sharper decision-making skills and practical tools for your team.

Phil Hornby
Founder, For Product People
Afternoon Workshops
02:00 PM - 05:00 PM
Morning Workshops
09:00 AM - 12:00 PM
Room 3
AI Token Economics 101: Understanding the True Cost of Innovation
Everyone wants AI in everything, but few understand the true costs. This hands-on workshop reveals the hidden expenses and economic challenges of using third-party AI tools. With practical frameworks and real-world examples, you’ll map out AI integration strategies, cost implications, and feature archetypes. Bobcats Coding will equip you with tools to make smarter, scalable AI investment decisions—whether you’re starting fresh or refining existing product features.

Tamás & Péter
Bobcats Coding
Room 5
Service Design for Public Value
Everyone talks about public service innovation, but few know how to actually design it. This hands-on workshop explores how service design can reshape the way we deliver value in the public sector. Using real-world case studies and participatory design tools, Pedro Janeiro and Mariana Pena Monteiro guide you through frameworks to tackle systemic challenges, co-create solutions with stakeholders, and drive meaningful impact.

Pedro & Mariana
Service Designers
Workshops Day
Talks Day
Leaders Day
Tickets
Tickets
Tickets
All-Access is Sold Out
Limited Talks & Leaders Tickets Left
Sold out
All-Access
Admission to 2 half-day workshops and 11 inspiring talks at the conference. There is a 20% discount for 5 tickets or more.
October 16-17, 2025
+VAT
895€
What's included:
Access to Workshops & Talks Day
Lunch & Snacks
Certification
Sold out
All-Access
Admission to 2 half-day workshops and 11 inspiring talks at the conference. There is a 69€ discount for 5 tickets or more.
+VAT
895€
What's included:
Access to Workshops & Talks Day
Lunch & Snacks
Certification
Sold out
All-Access
Admission to 2 half-day workshops and 11 inspiring talks at the conference. There is a 20% discount for 5 tickets or more.
October 16-17, 2025
+VAT
895€
What's included:
Access to Workshops & Talks Day
Lunch & Snacks
Certification
Leaders-Access
Admission to the Leaders Forum on October 15th. Recommended for leaders and aspiring product mentors.
October 15, 2025
495€
+VAT
What's included:
Access to Leaders Session
Access to Welcome Drinks

Leaders-Access
Admission to leaders forum on Oct 15th at Productized Conference 2025. There is a 20% discount for 5 tickets or more.
495€
+VAT
What's included:
Access to Leaders Session
Access to Welcome Drinks

Leaders-Access
Admission to the Leaders Forum on October 15th. Recommended for leaders and aspiring product mentors.
October 15, 2025
495€
+VAT
What's included:
Access to Leaders Session
Access to Welcome Drinks

Talks-Access
Admission to 11 inspiring talks at the conference. There is a 20% discount for 5 tickets or more.
October 17, 2025
399€
+VAT
What's included:
Access to Talks Day
Lunch & Snacks

Talks-Access
This ticket includes admission to 11 inspiring talks at the conference. There is a 100€ discount for 5 tickets or more.
399€
+VAT
What's included:
Access to Talks Day
Lunch & Snacks

Talks-Access
Admission to 11 inspiring talks at the conference. There is a 20% discount for 5 tickets or more.
October 17, 2025
399€
+VAT
What's included:
Access to Talks Day
Lunch & Snacks

Last offer
Last offer
Until 30 SEP, 15% OFF
30 SEP, 20% OFF
FAQs
Who should attend?
The Productized Conference is designed for product professionals of all experience levels. However, medior and senior product and growth professionals will gain the most value. Typically, attendees’ titles will be one of the following:
All-Access Ticket (2 days, including access to 2 Workshops).
• Product Lead or Growth Lead
• Principal PM
• Group PM
• Director of Product or Director of Growth
• Head of Product or Head of Growth
• VP of Product or VP or Growth
• Chief Product Officer
• Medior/Senior PM
Conference Ticket (1 day).
* All of the above, but also people that are new to the product space and want to deepen their knowledge and get inspired.
Will there be any certification for those participating in the conference?
Can I be a speaker?
When can I choose which workshop to attend?
How can I become a Sponsor?
Can I be a volunteer and help in the preparation of the Conference?
Where is the venue of Productized 2025?
Is the venue ready for people with disabilities?
Is there a way to pay tickets via bank transfer?
Where is my ticket invoice for the Productized Conference?
Why am I being charged VAT tax if I’m outside the EU?
Will the team be able to write a letter for me to apply for a visa after I have purchased the tickets?
Is there a refund policy?
Who should attend?
The Productized Conference is designed for product professionals of all experience levels. However, medior and senior product and growth professionals will gain the most value. Typically, attendees’ titles will be one of the following:
All-Access Ticket (2 days, including access to 2 Workshops).
• Product Lead or Growth Lead
• Principal PM
• Group PM
• Director of Product or Director of Growth
• Head of Product or Head of Growth
• VP of Product or VP or Growth
• Chief Product Officer
• Medior/Senior PM
Conference Ticket (1 day).
* All of the above, but also people that are new to the product space and want to deepen their knowledge and get inspired.
Will there be any certification for those participating in the conference?
Can I be a speaker?
When can I choose which workshop to attend?
How can I become a Sponsor?
Can I be a volunteer and help in the preparation of the Conference?
Where is the venue of Productized 2025?
Is the venue ready for people with disabilities?
Is there a way to pay tickets via bank transfer?
Where is my ticket invoice for the Productized Conference?
Why am I being charged VAT tax if I’m outside the EU?
Will the team be able to write a letter for me to apply for a visa after I have purchased the tickets?
Is there a refund policy?
Who should attend?
The Productized Conference is designed for product professionals of all experience levels. However, medior and senior product and growth professionals will gain the most value. Typically, attendees’ titles will be one of the following:
All-Access Ticket (2 days, including access to 2 Workshops).
• Product Lead or Growth Lead
• Principal PM
• Group PM
• Director of Product or Director of Growth
• Head of Product or Head of Growth
• VP of Product or VP or Growth
• Chief Product Officer
• Medior/Senior PM
Conference Ticket (1 day).
* All of the above, but also people that are new to the product space and want to deepen their knowledge and get inspired.
Will there be any certification for those participating in the conference?
Can I be a speaker?
When can I choose which workshop to attend?
How can I become a Sponsor?
Can I be a volunteer and help in the preparation of the Conference?
Where is the venue of Productized 2025?
Is the venue ready for people with disabilities?
Is there a way to pay tickets via bank transfer?
Where is my ticket invoice for the Productized Conference?
Why am I being charged VAT tax if I’m outside the EU?
Will the team be able to write a letter for me to apply for a visa after I have purchased the tickets?
Is there a refund policy?



Connect. Learn. Make Visible
Productized Conference
Be inspired by thought-provoking keynotes, workshops, and networking opportunities. Unlock new insights at the forefront of innovation in product management.



Connect. Learn. Make Visible
Be inspired by thought-provoking keynotes, workshops, and networking opportunities. Unlock new insights at the forefront of innovation in product management.



Connect. Learn. Make Visible
Be inspired by thought-provoking keynotes, workshops, and networking opportunities. Unlock new insights at the forefront of innovation in product management.